Mistro17 wrote: ↑11 Apr 2023
Even if Reason is behind on sequencer features which just makes it different and admittedly off putting to many, that should not stop the staff at Reason Studios from reaching out and networking with 3rd party companies. Reason may not have all the bells and whistles as other DAWs but it is still popular and a very capable DAW. It's just different imo in a visually nice way. Not being listed with 3rd party products can also be a factor that hurts sales. Sometimes it's the body language. If musicians are seeing so many other DAWs listed for keyboards and software and do not see Reason, that alone can reinforce the perception of not taking Reason seriously. This is a question I would love to hear someone from Reason Studios address this to give us clarity. I have no idea how this stuff works.
For example, does Native Instruments reach out to DAW companies, or do DAW companies reach out to them during development or upon announcement?
Development of what? Controller Integration - NI would want to develop for at least the market leaders (Steinberg, Avid, Ableton, Apple, PreSonus) because it makes sense for them to make their hardware as attractive as possible to those user bases - to sell more units. However, I'm unsure if the support that exists specifically for those controllers is something NI reaches out to arrange or something the DAW developers contact them to arrange.
Software is no different than any other plug-in developer. I'm not sure why they'd need to reach out to anyone for Maschine 2 software development, for example, unless they needed to license specific tech in it (i.e. REX2 Support, ReWire, Ableton Link (if required), etc.).
It's not that Reason isn't taken seriously, it's that people don't care to devote mental bandwidth to something that doesn't serve them, nor will they "donate" money into unnecessary purchases to ensure its continued existence, simply to prop up the user base out of "good will."
Not being listed on system requirement listings is unremarkable, and it's also circular. Unless the user base grows, then there will continue to be less incentive to devote resources toward testing specifically in Reason... And this means that it continues to not be listed there.
I don't think most users care, though, as the vast majority of the products they'll interact with are Virtual Instruments and Plug-ins that generally work in most any DAW that has decent support for the SDK upon which they are built (AU, VST[3], AAX). They probably don't even read the system requirements. This actually is a big problem because when Waves had an update for a product that broke Cakewalk compatibility, all of the users kept updating and then contacting them about the issue that was actually listed in the system requirements for the product with a note telling them not to update until the problem was fixed...
Hardware are the only products that I can see someone looking at requirements and skipping out on Reason for, but it would have to be a pretty decent purchase. I don't think someone is going to let a $200 MIDI Controller purchase dictate what DAW they buy. They'll just look for another controller, instead.
But if I were buying a $999 Controller and it didn't work with Reason, I'd probably be far less willing to "look at an alternative" and would just skip Reason, instead.